The Brief

Following substantial business expansion, Advertising & Marketing network, McCann Worldgroup UK needed to refurbish their listed HQ building to provide inspirational collaborative space for all agencies based both in Herbrand Street and from other locations across the UK & Europe.

McCann took this opportunity to improve the efficiency of their workspace to accommodate the needs of a growing and diverse workforce with new spaces for them to come together to both work and socialise as well as greatly improving facilities for client meetings and entertaining. Due to the nature of their industry, delivering good quality meeting space, client-facing facilities and collaboration areas were key objectives for this project. With their existing premises lacking all three requirements, the refurbishment needed to create a number of new working platforms to enhance communications as well as better utilise some of the meeting and breakout spaces they already had.


Workplace Strategy and Refurbishment


Herbrand Street, London


7,000 sq ft


What We Did

360 Workplace working alongside Area took a deep dive into the working needs and requirements of the users and their workplace. Interviewing all of the key stakeholders and many business influencers, 360 Workplace gathered empirical data that then lead the design team in providing an evidence based that can be audit trailed back to the needs of the users.

The Outcome

orking closely with McCann’s creative director and their FM team, we delivered a Cat B refurbishment of two key floors whilst it remained in operation.
The reinvigorated workplace provides a number of collaboration and meeting options for a workforce totalling around 750. The lower ground floor’s original tea point and walkthrough meeting space has been replaced with client-facing meeting rooms and a new breakout area, including rail-carriage style work booths which have been a great hit. Another area provides a flexible meeting space doubling up for evening classes including yoga and exercise clubs.

The fourth floor was completely reconfigured due to the dated meeting suite being used inefficiently and not reflecting the strong agency culture. One out of the two existing wings of meeting facilities was knocked down to create a town-hall meeting space for the entire building.  Featuring a large circular table in the centre of the space, the area has been designed to provide a catering facility for their employees, encourage collaboration across teams and alleviate pressure from formal meeting spaces.
The remaining meeting rooms have been upgraded to reflect the new space and ensure they connect and add to the agency vision. 



“We are thrilled with our new spaces, our teams at last have an environment they are proud of. An inspirational space to meet with clients, work and relax together. It is all so new, yet fits perfectly with our culture and existing areas.”




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